Browsing Science Education by Author "Sianturi, Charles Makmur"
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Suatu kajian empiris tentang pengaruh evaluasi dimensi kualitas produk tahan lama terhadap perilaku niat membeli kembali.
Sianturi, Charles Makmur (Lembaga Pengembangan Pendidikan Manajemen Teknologi dan Bimbingan Masyarakat Makarioz, 2018-10)Intention to purchase has been the focus of researchers for long time but the study on intention to repurchase is very few. The purpose of this study to test empirically the effects of quality on intention to repurchase ...